Lattice predictive scoring optimizes the top of your revenue funnel by scoring leads and accounts based on every available buying signal.Get Started ›
You’ve deployed the best practices and hired the best team. So why are your conversion rates still lagging?
Traditional lead scoring only incorporates buyer profile and engagement, which means that leads are scored based on a tiny fraction of the data that’s available about prospects.
Lattice predictive lead scoring adds thousands of account-level buying signals to your existing data and harnesses powerful machine learning to identify the predictive attributes of your leads and accounts most likely to convert. Get started now.
Lattice combines your data from marketing automation and CRM systems with the Lattice Data Cloud to add thousands of account-level buying signals.
Machine learning creates a fingerprint of your ideal customer and identifies the predictive attributes that make a lead likely to convert.
Lattice scores each lead based on the probability to convert and pushes scores back into your marketing automation or CRM systems.
Lattice supports your existing lead management workflows by integrating seamlessly with your marketing automation and CRM systems.
Quickly View Lead or Account Segments by Likelihood to Convert
Drill Down to See the Predictive Power of Each Attribute
Provide Sales with Insight into Key Predictive Attributes for Each Lead
Lattice helps us easily understand what makes a prospect most likely to buy. Now we can focus our efforts on the best leads and avoid wasting time on leads that will never close.”
DocuSign Crushes Conversion Rates
With limited sales resources and massive top of funnel volume, DocuSign needed a better way to prioritize leads. They partnered with Lattice to optimize their scoring process and increase win rates by 37 percent.
Our approach to delivering customer value starts with our tested deployment process.
Simply give us your marketing automation and CRM credentials and define what success means in your funnel.
We blend your data with the Lattice Data Cloud, run and validate the models, and identify the predictive attributes of your ideal prospects and customers.
Start seeing the impact in a week or less. Lattice pushes scores to your marketing automation or CRM systems so your sales team can focus on the best revenue opportunities.