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Lattice Predictive Lead Scoring Wins 2014 Gold Stevie Award for Best New Marketing Solution

Lattice Engines announced that it won two Stevie Awards for Sales and Customer Service. Lattice Predictive Lead Scoring received a Gold award for “Marketing Solution – New,” and Lattice salesPRISM received a silver award for “Sales Automation Solution – New Version.” The Gold Stevie Award recognizes Lattice Predictive Lead Scoring as a breakthrough new application that brings the power of data science to lead scoring.

Lattice was selected from more than 1,500 nominations from organizations of all sizes and in virtually every industry. These latest awards follow Lattice receiving Paul Greenberg’s coveted 2014 CRM Watchlist award, and more than 20 company and industry awards over the past year.

Comments on the News

• “We are thrilled that Lattice Predictive Lead Scoring won a Gold Stevie Award for being the best new marketing solution of 2013,” said Shashi Upadhyay, CEO of Lattice. “With its introduction just this past fall, we’ve already tripled our customer base for our predictive marketing apps, and customers are increasing win rates by as much as ten times.”

• “Entries to the Stevie Awards for Sales and Customer Service awards have almost doubled over the past few years,” said Michael Gallagher, president and founder of the Stevie Awards. “Not only have we seen a dramatic increase in the number of entries; but the judges have also seen a remarkable rise in the quality of the nominations submitted overall. We congratulate all of this year’s Stevie winners for their outstanding work.”

About The Stevie Awards

Stevie Awards are conferred in five programs: the Asia-Pacific Stevie Awards, The American Business Awards, The International Business Awards, the Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service. A sixth program, the German Stevie Awards, will debut later this year. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about The Stevie Awards at www.StevieAwards.com.

Sponsors and supporters of the eighth annual Stevie Awards for Sales & Customer Service include the BusinessTalkRadio Network, Competence Call Center, and ValueSelling Associates.