Videos

Why Customers Choose Lattice

Lattice is the leading predictive marketing and sales solution, built on the broadest set of data, that provides a complete and precise view of the customer.

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Why Use a Predictive Marketing & Sales Solution?

Let Lattice's customers help you understand how predictive marketing and sales can start driving increased revenue for your business.

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Intent Data in 90 Seconds

B2B marketers have known for a long time that the ability to track online behaviors is really critical to understanding...

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Integrating a Content Plan with Demand Gen

Buyer-focused Content Creation and the Demand Gen Funnel Last week we released a video on aligning your content...

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Marketing Operations Tips

Check out this quick one-minute video with our marketing operations manager to get tips on planning your projects.

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Marketing and Sales Alignment: Dodgeball

Even though many of us are over hearing about issues with marketing and sales alignment, the truth is that it …

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How to Learn a New Marketing Automation System

Are you learning how to use a different marketing automation tool? Marketing programs manager Sam Coren weighs in.

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Intervention: Marketing Performance

Is Your Marketing Performance Waning? Meet Candice. She’s stuck in her old school marketing ways.

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Intervention: Sales Performance

Jim, 36, has been known by family and friends for being driven, determined and full of life.

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Straight Talk with Katy Keim: Marketing and Sales Alignment

In this video Steve Farnsworth interviews Katy Keim, CMO of Lithim, on marketing and sales alignment.

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Straight Talk with Jon Miller: Marketing and Sales Alignment

In this video, Steve Farnsworth interviews Jon Miller of Marketo on marketing and sales alignment.

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Straight Talk with Jascha Kaykas-Wolff: Marketing and Sales Alignment

In this video Steve Farnsworth interviews Jascha Kaykas-Wolff, former CMO of Mindjet, (now with BitTorrent), about marketing and sales alignment.

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Straight Talk with Mike Volpe: Marketing and Sales Alignment

In this video Steve Farnsworth interviews Mike Volpe, CMO of Hubspot, about marketing and sales alignment.

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Lattice for Marketing: Predictive Lead Scoring Overview

Lattice for Marketing helps to solve your top challenges with lead scoring and the power of data science.

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