Predictive Ad Targeting

With Lattice companies can focus their advertising spend on the highest-propensity accounts, and improve the quality of acquired leads. In addition, companies can create micro-segments based on thousands of different account attributes from Lattice, and serve up ads that are customized and contextualized .

Improved Database Acquisition

Lattice helps companies identify new, high-fit accounts based on intent, behavior and other buying indicators to expand their database. For list purchases, or lists of leads acquired during marketing campaigns, Lattice will score the list, ensuring only quality prospects are added to the database.

Real-Time Data Enrichments

Lattice’s Predictive Insights Platform enriches marketing automation and CRM systems with predictive scores and technology indicators for your accounts. These enrichments can be used create segments that are then synced with your ad networks.

Ready to Start Your 24-Hour POC?

Help your sales and marketing teams increase conversion rates and accelerate revenue.

Request a POC

Featured Resources

Fix Your Funnel With Predictive Marketing and Sales

Learn why SiriusDecisions thinks that predictive marketing and sales can improve eight different areas of the revenue funnel.

Read the Post

Scale ABM with Predictive

Learn how predictive analytics can help teams scale their ABM efforts from 50 to 5,000 accounts.

Download the Paper